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When to use double confirmation

The answer is simple: if you want to secure a high-quality contact list, then it’s always a good time to implement double opt-in. But its benefits are especially important in the following scenarios:

  • If you have had problems with bounces and spam. Perhaps, philippines phone number library for one reason or another, you have had problems in the past with emails bouncing or being marke as spam. By applying double opt-in, you can get your mailing list and email sending back on track by eliminating fake or invalid emails, as well as unengage users who carelessly mark your emails as spam.
  • When you are trying to get more targete leads. If you don’t want to waste time with unengage subscribers, adding a second confirmation will help you capture only the truly engage ones. To ensure the highest quality of leads, it is essential that your signup form is very clear about the value you are providing when they sign up.

How to set up double confirmation

Setting up a double opt-in should be getting started with affiliate marketing: a beginner’s guide easy in most email marketing platforms. With SiteGround’s email marketing platform , for example, you simply go to a create group (or create a new group) and enable the double opt-in feature. 

During this process, prospective subscribers will sign up through your online form (the first opt-in) and receive a confirmation email. Once they click the confirmation link in the email (the double opt-in) they will be redirecte to a thank you page and adde to your subscriber list.

When you enable SiteGround’s double confirmation feature, all of this is done automatically for you, so you don’t have to worry about a thing.

How to Make Sure People Double Check In

Set and forget double opt-in is betting email list not the best strategy. You want to make sure that your most promising subscribers actually complete the second opt-in . With that in mind, here are a few ways to make sure your subscribers make it all the way through.

Provide expectations

Double opt-in success starts with the initial signup. Make sure that when customers complete the first step of the signup process via your online form, you also let them know that they should expect a confirmation email to verify their signup. 

Encourage potential members to actually sign up

Sign-up forms are essentially mini-sales pitches, so get right to the point by offering hard-to-beat value that will entice potential subscribers to sign up and confirm their subscription. Be clear about what they’ll get for signing up , which could include special offers, resources, unique insights, a specific incentive, or a variety of other benefits.

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