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How do web development and online marketing coexist in one company?

Yes, today this is our thing. Very often, after launching a project, clients start thinking about how to promote it and how to make friends between developers and marketers. From the first meeting, we offer not only a full development cycle, but also classic online marketing – SEO, contextual advertising, lead generation, etc.

This way we can take on more responsibility and provide additional value to our customers.

 

Haven’t you gotten tired of this market since 2006?

During this time, many projects have been born within the company’s walls, which do not allow you to get bored.

About 5 years ago, we realized that we wanted to move into products. We have accumulated excellent technological and marketing baggage, which overseas chinese database allows us to launch any kind of projects. From that moment on, we began working with some projects as a technological partner. This means that the company receives equity in the project, in exchange for this it ensures effective construction of the product, as well as marketing.

In fact, we take on the creation of a team first inside, and then this team turns into a company. Today, we have a number of successful cases, companies that we built on the basis of Artjoker and they grew into full-fledged businesses. How can you get bored here!

How do you motivate the company’s top management?

The average lifespan of department heads in the company today is 8-9 years. Considering that we have a young company, we can say – their entire conscious life. These are guys who came to different positions and over time, thanks to their attitude to the matter, became TOPs.

Today we have businesses within the company, in fact, each department or service is a separate business. Therefore, each manager understands not only his product, but also marketing, finance, HR and everything else. This is how synergy is created and this is a driving factor for the team.

Why does Artjoker constantly hold events – conferences, big brain days, design battles?

Yes, this is our contribution to the how to become an entrepreneur in 7 easy steps market and an opportunity to expand networking. At different times, we have held a large number of events – from conferences for 600-700 people like MMP, to chamber design battles. These are different events aimed at different audiences – not only at clients, but also at market professionals.

 

For us, holding events is an opportunity to b2b phone list constantly stay in shape. When you have to perform, it means you have to have cases, you have to be engaged in innovations. We also have many internal events that we do within the company – different clubs, when specialists share their experience with colleagues and learn. This gives a cool dynamic to the entire company. We try to do at least 3-4 events a year.

 

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