Promoting a Telegram channel is an important step to increasing the audience and engagement. One of the effective tools for attracting subscribers is advertising through Yandex Direct. In this article, we will look at how to properly set up an advertising campaign to attract new users to your channel.
Preparing a Telegram channel
- Before running an ad, make sure your channel:
- Has an attractive name and unique content;
- Filled with useful information, posts and a pinned message;
- Has an active vietnam telegram data subscription link (for
- Updated regularly and offers value to subscribers.
Creating an advertising campaign in Yandex Direct
Go to the Yandex Direct website and log in to your account.
Create a new campaign. Click “Create a campaign” and select the type “Promoting a telegram channel”.
Please provide a link to your channel
Setting up parameters
- Campaign Name – Give it a descriptive name.
- Display region – select the regions where your target audience lives.
- Time targeting – set the time when your ads are displayed.
Creating an ad
- Headline: Make it cameroon business directory attractive and short (up to 35 characters).
- Ad text: Include the key benefits of your channel (up to 81 characters).
- Image: Upload a high quality image or banner.
Example of an ad:
Setting up keywords and audience
- Select keywords using Yandex Wordstat.
- Use negative keywords to exclude irrelevant queries.
- Customize try galaxy” to see how samsung’s ai compares to competitors your audience by interests (e.g. Business, Finance, Technology).
Budget and rates
- Set your daily budget and maximum bid per click.
- Use the “Click Optimization” or “Conversion Optimization” strategy.
Launch and testing
- Check all settings and run the ad.
- Analyze statistics and adjust ads.
Optimization of advertising campaign
After launching an advertisement, it is important to analyze its effectiveness and make adjustments:
- Evaluate the CTR (click-through rate) – the indicator should be higher than 2-3%.
- Track conversions – how many users subscribed to your channel.
- Optimize your ads – test different headlines and images.
- Use remarketing to bring back interested users.
Promoting a Telegram channel via Yandex Direct is an effective way to attract subscribers. Set up advertising campaigns wisely, analyze the results, and improve your ads to get the most out of your investment.