Accent group, an australian footwear retailer and distributor, embarked on a digital transformation and adopted digital solutions to improve customer experience, doubling conversion rates.
In this light, we expect the trend of virtual selling and live shopping to continue to gain momentum. Just look at china and you can see how quickly these services are spreading and gaining popularity. In australia, too, many companies have started implementing it, but customers are not yet familiar with the experience. However, that will change in the future.
In addition, companies will begin to refocus on long-term strategies instead of the here-and-now strategy (as we’ve seen a lot lately). Through this, the e-commerce platform will become the most important asset in the digital ecosystem. It is the link across all digital properties and channels, and where customers can gain immersive brand and product experiences in the digital ecosystem.
Smooth transactions have been carried out on existing e-commerce platforms, but now is the time to reestablish the foundation by utilizing the latest technology and experience. The accent group is currently developing the magento gra platform with pwa technology applied with ewave, adobe, and mulesoft.
We Are Also Working With Several Vendors To Enhance The User Experience
For example, it focuses on sizing Norfolk Island Email List and fitting features, as well as search and promotional features. When the site reopens later this year, it expects to see significant performance improvements from this platform conversion project.
Ben Cook General Manager Of Business Development And Marketing Omestri
Has been a rough year for the retail industry, but it is also a historic turning point. This is because the digital revolution has taken place as retailers have shifted their products to accommodate the new standard. The digital transformation of e-commerce that would have taken years happened in a matter of months.
Omnichannel retail is no longer a CH Leads buzzword. It is the key to the survival of the retail industry. Companies with strong omnichannel customer engagement strategies retain an average of 89% of their customers.
The way consumers shop has also changed. They expect more. According to a recent survey, 83% of consumers said convenience in shopping is more important than they were five years ago.
