>>>Having clear nutrition statements, clear china phone number library brand stories, and clear values will be a must to win with the modern shopper. CPG brands must remember that consumers. Have countless options every time they enter a grocery store, and they will be looking to purchase brands they can feel good about.”
Buy now, pay later (BNPL)
>>>The buy now, pay later market size is forecast to hit around $576 billion this year, a 380% increase in value from 2021 figures of $120 billion. However, the grocery/food vertical is one of the few remaining that hasn’t seen BNPL adopt en masse—but that’s likely to change very soon.
The BNPL option has start to crop up thanks to the increasing popularity in providers such as Klarna, Shop Pay Installments, Affirm, and Afterpay, as well as major stores (both in-store and online) now offering the option, including:
Consumer’s, particularly younger
consumers, are ready for BNPL to be a regular offering from food and beverage services—40% of millennial shoppers get actionable insights to your marketing channels wth gretel are “very” or “extremely” interest in BNPL, as well as 37% of “bridge millennials” (mobile-centric 30- to 40-year-olds).
-up, food ecommerce stores have the germany cell number advantage of already being digital, with BNPL options relatively easy to implement in your checkout.