When it comes to marketing in the digital age One thing small businesses often face is a budget problem. and limited resources This has resulted in challenging small business branding opportunities. But nowadays, with many online marketing channels available Promoting your business can be easier and cheaper than ever. Nearly 97% of people research local businesses […]
If you work in the tourism industry This type of branding is perfect for you. Geographic branding focuses on the specifics of a specific area or region that is a place’s selling point, along with the various reasons why you should visit that place. You will often see countries have claimed certain foods as […]
Having a successful brand is one of the most important assets of your business. In this way, we can say that branding is an important activity in overall business development. It can keep your consumers loyal and build awareness of your brand in the market. If you are a business owner and thinking […]
Both UI and UX design are believed to be the most confused terms used in web design. and applications It often seems that the two words are used together. So let’s go together and see how the two things have details and how they differ. UI User Interface UI” stands for User Interface […]
When we talk about the world-famous sportswear brand Nike, two things come to mind that reflect Nike’s identity: the “Swoosh” symbol, designed to remind the company’s name of the Greek goddess wings, and the slogan “Just Do.It later became instantly synonymous with a company that started out as a running […]
Generation alpha is a group of people born. Or about to be born between 2010 and 2025 (0 to 12 years old by 2025). Born in the 21st century to a diverse group of races, ethnicities and finances. They are known as jane. “Mini millennials” and with more than 2.5 million births every […]
For marketers There is no doubt that the brand positioning That is one of the most important elements in any brand strategy. which some people may define the brand positioning as “Brand value” which is not wrong at all. Basically, brand positioning serves the purpose of getting your company name into the minds of your […]
To understand the importance of Brand Personality, we must first understand its meaning by “imagining a brand as a person”, i.e. how will that person behave? How to talk? No matter what kind of car that person drives? How to dress? Brand personality is the character and personality of a human being attached to […]
In the beginning, marketers around the world Quite high hopes for VR and AR in marketing. Back in 2021, 35% of marketers made use of AR or VR in their strategies. and from those marketers Almost half plan to increase investment in 2022, but by 2023 this strategy may slow down. Because marketers plan to […]
As we enter 2023, the seamless collaboration of sales and marketing teams will become even more important. When these teams are consistent in their work, Marketers get a more complete picture of their customers. including interests, hobbies, and demographics If this does not happen It could cause problems for everyone involved. Most importantly Sharing and accessing information […]
