Telegram channel promotion via Yandex Direct
Promoting a Telegram channel is an important step to increasing the audience and engagement. One of the effective tools for […]
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Social Media Marketing
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Target audience – what is it and how to define it
As a marketer, I know for sure: without understanding your target audience, it is impossible to build an effective promotion
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They take into account statistics
Contextual advertising in Yandex Direct offers advertisers a wide range of tools for campaign management. One of the key tools
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That is it is important for brands
Gradually but surely, search engine reputation management is moving beyond just search results. If earlier SERM took a rather passive
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The wider the reputational search results
Scale your online presence. Your brand should be on geo-services, on review sites, in business directories — anywhere you can
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Burger King do not allow themselves to be openly rude
SERM Mistakes That Could Cost You Customer Loyalty Managing your reputation is a difficult, sometimes thankless job. Especially today, when
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How to Manage Reputation in the Age of Digital Transformation
In 2025, online reputation management, including in search results, reaches a new level of importance. It is no longer just
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Stories that reflect on leadership
With a focus on interactive activities. it provides tools that promote skills such as assertive communication. confidence. decision-making and crisis
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The 10 most read articles of 2024 on the Koru Blog
He corporate world was constantly changing. Leaders fac. unprec.ent. dilemmas. and teams sought to reinvent themselves in a scenario of
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The market demands more agility
Have you ever conduct. a performance evaluation at your company? Which model did you choose and why? With the evolution
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What are the performance evaluation models most used in Brazilian companies?
Find out in detail what they are below: 1 – Competency-Bas. Assessment One of the most popular models is competency-bas.