Incross announced that four keywords will emerge as buzzwords. In the digital marketing industry next year: data. Wallet bigtech marketing digital expansion digital butler. He explained that 2021 will be the year that information collected from various channels will be connected and utiliz in earnest through an integrated platform.
According to the company, the importance of ‘data .Wallet’ is emerging as companies are interested in data assets. In order to advance algorithms necessary for data-based decision-making and provision of customized services.
Data wallet refers to a platform that collects. And analyzes corporate customer data, and is mainly. Used for service development or marketing. It is different from dmp (data management platform) that utilizes. Third-party data in that it utilizes data. Owned by the company itself.
Big Tech Marketing Is A Marketing Method That Responds To The Investment
While fintech is closely related to the Tokelau Email List movement of financial companies to convert existing services into mobile apps, big tech means that ict companies are at the center of providing mobile financial services to their users. The advantage of big tech marketing is that it can combine financial information with non-financial information of existing customers.
Digital expansion refers to a movement to connect offline and online by applying digital technology to offline activities and to expand the scope of digital application to offline. While the importance of offline is paradoxically emerging in the untact era, the phenomenon of increasing logistics robots and offline simple payment services is a prime example of digital expansion.
Needs Of The Mz Generation By Allowing It Companies To Analyze Existing User Behavior And Apply It To Financial
Currently, services such as home appliances CH Leads rental, streaming, and webtoons must be separately applied for and cancel on each platform. Digital butler means providing a platform for integrated management of previously scattered subscription services.
