3 Possible Call-To-Action’s That Are Absolutely Bad.
These calls to action don’t work.
And now I’ll tell you why.
I will give you directly now:
3 examples of how you can do better.
For example number #1
the call to action could look like this:
“Download our comprehensive consumer guide here by entering your email.”
Or:
“We’ll show you three ways to save taxes today.
Book a free consultation here.
There are no obligations whatsoever.”
Or:
“Send your tax question to [email protected] and we will respond within 24 hours.”
Why are these three kuwait email list calls to action that I mentioned afterwards so much better than the first ones?
(Reading tip: Improve your writing style with these 5 exercises)
Mistake #1: The word “ newsletter .”
By simply saying:
“Subscribe to our newsletter”,
the reader (potential customer) has no benefit at all.
Let’s be honest, nobody gets up on a Monday and thinks:
“Wow, I really need another newsletter that I can subscribe to.”
Therefore, instead of making an offer with a newsletter,
you make an offer with a guide
and exchange this guide for the email address.
Why would he call you?
Imagine that the person you are talking to is introverted and doesn’t like talking on the phone.
Then he asks himself:
“Oh, what awaits me there?”
“Do I have to talk to a real person or is it just a computer voice?”
“Am I being sold something?”
“Do I have to disclose my data?”
“Do I have to give my date of birth?”
And all kinds enter the world of online marketing with digital coach of questions that he then asks himself and therefore doesn’t even call.
The solution:
Tell him agb directory exactly what to expect when he calls.
Minimize any risk
Take away his worries about being sold something or being disadvantaged.
Therefore, the call-to-action can look like this:
“We’ll show you three ways to save taxes today.”
That is the advantage.
The benefit for the reader.
Why he is contacting/calling you in the first place.
“Book a free consultation here.”