We discussed the company’s beginnings, how . Get Actionable Insightstheir product has evolved over time, and what is in the pipeline for the future.
What Products And Services Get Actionable Insights Do You Offer?
We are building Gretel, an AI-powered digital assistant that brings your marketing data together and finds what’s needed for you. Gretel connects the applications you are working with (Google Analytics, Google Ads, Meta Ads, Mailchimp, etc.) and then brings real-time actionable insights to your favorite channels such as email or Slack.
What’s Your Mission?
Our mission is to revolutionize the way italy email list people work, making employees smarter, insight-driven, and better at their jobs.
What Sparked The Idea, And How Has It Evolved So Far?
In my previous jobs, I felt the chaos of information myself, not having the right information at the right time to make effective decisions. For me, it made no sense the trend of using more apps than ever while at the same time manually ecommerce sku search: do you need It on your store? looking for information through passive tools. When talking to other marketers, I realized they didn’t have access to their campaign data in real time. Consequently, they were missing a ton of opportunities and a lot of relevant data was still unknown to them, so they were making decisions on outdated and inaccurate data.
What Problems Are Affecting Your Customers When They Come To You?
of things are happening while they aren’t looking at these platforms, and they realize things late when they need to take action.
Marketers aren’t aware of many things burkina faso leads happening in their campaigns, and they don’t have the resources, time, or data science skills to find anomalies, activity, and relevant insights from their marketing data by themselves. So we decided to build an AI assistant that finds those for them in a personalized way, bringing those