Trust Symbols
A well-designed website isn’t enough to prove to visitors that you’re a credible organization, especially in today’s world. Social proof builds credibility, while elements like trust seals and a privacy policy create trust with your visitors.
The Warm Welcome That Your Landing Page Provides Is The Jumpstart
A headline can be a powerful Nigerian Email List motivator, but a photo or video can also communicate your desired message. Choose a media that promotes either what you do or what you want your audience to feel when they land on your page.
7. Quick Loading Pages
Be sure to optimize any images or videos on your landing page to avoid slowing down your page speed. If your page takes too long to load, visitors may abandon ship before even seeing the whole page.
7 Landing Page Best Practices
Follow these landing page best practices to ensure a high-converting, easy-to-navigate webpage.
1. Pass the blink test.
Visitors to your site will often CH Leads make the decision of whether or not they’re going to fill out your form before the page even finishes loading. Make sure where you’re sending folks appears immediately professional and easy to fill out. In other words, make sure they can understand the offer and what you’re asking for in the time it takes them to blink.
2. Keep it simple.
Every visitor to your landing page clicked on something to get there, like a CTA button for a free trial, webinar, or other offer. So, theoretically, you already know something key about these folks. If they clicked to download a whitepaper on blue widgets, for instance, then you will know they are interested in blue widgets. Armed with that information, you should be able to plan your page layout accordingly. Use that knowledge to your advantage and keep everything about this
To your visitor’s interactions with the rest of your site and your organization. Establish a few precise goals for your landing page, and then take action to publish the elements necessary to accomplish them. Ask yourself, what do you want a visitor to understand and feel in the first few seconds of landing on your page? The answer will lead you in the right direction for personalizing your page for the optimal user experience.
