How Should Brands Respond To Cancellation Culture
So it’s no surprise that ‘cancel culture’ has peaked in 2020, said marton lage, managing director of insights and analytics […]
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Measuring From The Customer Point Of View
Data-driven value stream management (vsm) measures and refines this e2e flow, providing executives with a rapid feedback loop for faster
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Let The Cio Focus On The Customer Perspectiv Why How
We are suddenly focused on areas such as telecommuting and learning, digital commerce, robotic process automation, chatbots, and cybersecurity. For
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Negative Expression Leads To Low Landing Page Conversion Rate Unbounce
Recently released by unbounce, a canadian conversion. Rate optimization solution company, negative expressions. Resulted in low conversion rates across various
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4 Tips For Strengthening Customer Relationships With Online Conferences
Over the past 20 years, an increasing number of it professionals have been consuming and interacting with content online, but
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Lessons From The Apple Store Still Valid After 20 Years
Apple’s ceo at the time, Steve jobs, said: “the apple store offers an amazing new way to buy computers,” he
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Your Brand Strategy Should Follow Your Business Strategy
This was an inflection point,” he said. Are we talking to ourselves? Or are you talking to customers? We realized
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From B2b To B2i 7 Marketing Advice From Erp Cmos
Epicor’s global chief marketing officer, paul stoddart, made revitalizing the brand a top priority after being named cmo 12 months
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Applause To Microsoft For ‘composing A Technology Demo Into A Sitcom
Partner program manager at microsoft, brought in the fun again. It was through an unconventional keynote speech that was like
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Pay Attention To The ‘entertainment Network’ He Future Of Social Media
There were two factors that triggered this new social dynamic in 2020. The first was a pandemic. During the lockdown
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Is It A New Wave Of Ecommerce Innovation
The covid-19 pandemic has accelerated the shift to online shopping. This has resulted in innovative ways for retailers and brands
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Casey Hescote Digital General Manager Accent Group
Accent group, an australian footwear retailer and distributor, embarked on a digital transformation and adopted digital solutions to improve customer
