Top talent knows their worth and is motivated to Communicate .The continually develop their skills. If they see your agency as a dead end, you will miss out on the best. People for your content marketing team. Jessica Kandler, Map & Compass Great people know their value and are motivated to continually develop their skills, says JessicaKandler. Click to Tweet No one wants to work for a company that doesn’t value their skills. In your job description, emphasize that you’re looking for someone who can grow with your organization.
Harness the power of video
Don’t be afraid to start small. If video is your or your category email list team’s talent, it can be extremely powerful in connecting. With people in ways that raw text and images cannot. Rand Fishkin, Mou Video is incredibly powerful for connecting with people in a way that raw text or images can’t. Randish Click to tweet Cisco predicts that video will account for of all internet traffic by . If you can create high-quality video content on a regular basis without breaking your marketing budget, you’ll reap huge benefits.There’s no need to hire a full-time videographer or animator.
Look for diverse talent
The benefit of building a team of freelancers. Is CH Leads that you get a wide range of voices and content types, and this model is infinitely scalable. Benji Hyam, Grow and Conver benjihyam builds a team of freelancers to ensure. He has access to a wide range of voices and types of content. Click to tweet writers do not have the same strengths and weaknesses. Some writers are great at creating highly technical blog posts, but struggle with scripting humorous animated. Explainer videos.Similarly, reaching out to influencers and having expert influencers. Come naturally to some content marketing.
